Cap'n Crunch
American breakfast cereal made by the Quaker Oats Company / From Wikipedia, the free encyclopedia
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For the hacker informally known as "Captain Crunch", see John Draper.
Cap'n Crunch is a corn and oat breakfast cereal manufactured since 1963[1] by Quaker Oats Company, a subsidiary of PepsiCo since 2001. Since the original product introduction, marketed simply as Cap'n Crunch, Quaker Oats has since introduced numerous flavors and seasonal variations, some for a limited time—and currently offers a Cap'n Crunch product line.
Quick Facts Product type, Owner ...
Product type | Breakfast cereal |
---|---|
Owner | Quaker Oats Company |
Country | United States |
Introduced | 1963; 61 years ago (1963) |
Website | capncrunch.com |
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The original Cap'n Crunch cereal was developed to recall a recipe of brown sugar and butter over rice. It was one of the first cereals to use an oil coating to deliver its flavoring, which required an innovative baking process.[2]