Pickle (app)
British location-based, mobile freelance marketplace app / From Wikipedia, the free encyclopedia
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Pickle is a British location-based, mobile marketplace app that matches freelance labor with tasks posted by other users. It is based in Burnham, Slough, England.
Headquarters | Burnham, Slough, UK |
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Industry | online marketplace |
The concept behind Pickle is to provide a streamlined, peer-to-peer platform that allows users to complete jobs for one another, while challenging the stigma of seeking help by incorporating social media.[1] Users can negotiate how tasks are completed as well as payment, which is processed through PayPal. Pickle takes a 10% commission from both users in each transaction.[2]
One unique feature of the app is the ability to facilitate dares, which users are then rewarded for completing.[2] Examples include shaving one's head or streaking in public.[3]
Pickle has been compared to rival services TaskRabbit and Handy,[4] however the integration of social media and commenting allows for more flexible transactions than in other services, according to the creators.[2] The app is specifically targeted at Millennials and Generation Z.