National Cleavage Day
Annual celebration in South Africa / From Wikipedia, the free encyclopedia
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National Cleavage Day (abbreviated NCD)[1] was an annual celebration held in South Africa, sponsored by the brassiere marketer Wonderbra.[2] National Cleavage Day was started in 2002 and held at the end of March or the beginning of April every year.[3] Wonderbra together with Cosmopolitan magazine and 5fm, a SABC radio station mainly based in Johannesburg, sponsored the celebration.[4]