Digital fashion
Visual representation of clothing with digital software / From Wikipedia, the free encyclopedia
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Digital Fashion is the visual representation of clothing built using computer technologies and 3D software. This industry is on the rise due to ethical awareness and uses of digital fashion technology such as artificial intelligence to create products with complex social and technical software.[1]
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Digital fashion is also the interplay between digital technology and couture. Human AI is an intersection of technology and human representation. Where human value is emphasized and enhanced by technology and the possibilities of discovering design. Information and communication technologies (ICTs) have been deeply integrated both into the fashion industry, as well as within the experience of clients and prospects. Such interplay has happened at three main levels.
- ICTs are used to design and produce fashion products, while also the industry organization leverages onto digital technologies.
- ICTs impact marketing, distribution and sales.
- ICTs are extensively used in communication activities with all relevant stakeholders, and contribute to co-create the fashion world.
The fashion industry in general has paved the way for digital fashion to be introduced with more technology being in the industry like virtual dressing rooms and the gamification of the fashion industry. Digital fashion is also seen in many different online fashion retail websites. It may be seen on common websites you shop on. This evolution in the fashion industry has called for more education and research of digital fashion which will also be discussed in this article.